Though there are more pressing localisation-related topics to be addressed, I think it’s important to first call out my friend and CEO, Miss Shunee Yee, on her unabashed support for the Boston Celtics.

Yes, yes, yes—the NBA Finals are all fine and dandy. But we are a civilized bunch here at CSOFT International, and as a civilized bunch we know that, first of all, the Lakers are going to win. And secondly, nobody cares about the NBA anyway. It’s all about the FIFA World Cup. So I’d appreciate it if we all cut down a bit on the American fluff and focused on a real sport: football.

That said, if I still have a job, I’d like to move on to the point of this post, which is to share with you a brief and belated recap of this year’s GALA Conference in Prague. Interestingly enough, pricing proved to be a hot topic at this year’s convention. An increasing number of vendors are feeling the squeeze as client organizations engage in more elaborate vendor selection processes.

It’s next to impossible to write the first post in a blog. Especially on Mondays. Especially-squared on a Monday directly following MTV’s Movie Awards (did you see Tom Cruise and Jennifer Lopez?!) and the Celtics owning the Lakers in the NBA Finals. But here we are, back in the office—and it’s time for localization again. I’ve got quite a bit of pressure to keep this thing interesting.

So to commemorate our very first post on T for Translation, I’d like to share with you another significant “first” for CSOFT.