Transcreation: Marketing Translations for Life Science Industries

Marketing translations is a vital step across all industries. Due to the cultural differences that affect global markets, you need to take special care when presenting your branding messages. Unlike technical documents, marketing communications material is highly visible and often written in highly expressive language. If you want to reach a global audience, it is essential to make sure your marketing messages resonate cross-culturally. Transcreation makes this possible.

Clinical Trials in India

Several years ago, clinical trials in India were a booming business. After becoming fully compliant withTRIPS in 2005, India was seen as a favorable place to conduct clinical trials as they boast a huge genetically diverse population, as well as a multitude of skilled health professionals. Additionally, it is estimated that India based clinical trials offered a 35-60% cost reduction compared to western based trials. 

The 3 Models of Crowdsourced Translation

What do Wordpress, Linux, and Firefox all have in common? All of these successful projects are the result of crowdsourced contributions. As the Internet continues to connect us, collaborating on projects has become easier than ever. Even in the localization industry, crowdsourced translation solutions are helping to make translation services available to everyone and the advent of new technologies has brought about a few different methods of collaborative translation projects. Let’s take a look at three of the most popular models of crowdsourced translations.