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Shunee Yee on Starting a Business from Scratch

Fortune Most Powerful Women Summit

Having met some of the most powerful female entrepreneurs on the planet last week, CSOFT CEO Shunee Yee is now back in Beijing, more inspired than ever—although a little jet lagged. You might recall our announcement last week on Simply CSOFT about the Fortune Most Powerful Women Summit (MPW), held in Laguna Niguel, CA. The MPW Summit started 16 years ago and is now an annual event for the world’s top businesswomen. Ms. Yee did an inspiring job speaking on a panel called “Scaling Your Company,” in which she illustrated the challenges and rewards of starting a business from scratch. She said the biggest risk she has taken was choosing China as her headquarters more than 10 years ago, a bet that has paid off. When asked about her biggest challenge, she said, “The toughest thing is really to define a focus; the easiest part is to get distracted.”

Speaking alongside Ms. Yee were Debbie Sterling of GoldieBlox and Susan Coelius Keplinger of Triggit. Check out the full story on Fortune.com by reporter Michael Lev-Ran, detailing the highlights of the panel.

The stage on which Ms. Yee shared her experience was the same platform that saw Bill Gates’ wife Melinda Gates, Facebook’s Sheryl Sandberg, billionaire Warren Buffet and Fox News anchor Megyn Kelly earlier in the program. Other prominent women who attended the Summit include former U.S. Representative Gabby Giffords who shared her story of recovery, actress Gwyneth Paltrow who shared her vision for her lifestyle startup, Goop, and Elizabeth Holmes, who’s poised to disrupt the health care world with her blood diagnostic company Theranos. Overflowing with motivating stories, this year’s summit must have left all its attendees feeling energized for the future. If you missed this year’s Summit, you can view the entire program and read some of the highlights on Fortune.com.

w Sheryl Fortune

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