In 2016, e-commerce sales in the US reached $396 billion and are predicted to grow to 684 billion by 2020. In China, e-commerce is expected to outstrip the US’s with $1 trillion in e-commerce sales in 2016 growing to $2 trillion by 2019. In other emerging markets like Mexico, where internet and mobile penetration is growing, market potential is increasing.
The rise of e-commerce has inevitable importance as companies branch out across the world and buying focus begins to change from traditional brick and mortar establishments to online marketplaces. In this blog we will explore major global companies that, through recognizing e-commerce as a vital tool, have thrived through its use and development.