shutterstock

“Glocal” versus Global: The Tablet Phone’s Success Story in Asia

To many consumers, “Made in China” has often signified cheap, low quality, or fake. However, now that Chinese-made and Chinese-designed products are hitting the international market, Chinese companies have an opportunity to redefine their international brand by uniquely providing Chinese products that meet international tastes and standards.

Chinese Tech Giants Who Globalized Successfully

3 Chinese Tech Giants Who Globalized Successfully

The People’s Republic has seen a lot of foreign companies find success in recent years, but a shift is happening in the market. It involves less foreign expansion into China and more innovation coming out of the country. Technology is at the forefront of the shift, with Chinese tech companies beginning to outperform their foreign counterparts. […]

Chiara Conte Talks Globalization East West Trend

CSOFT’s Chiara Conte Talks Globalization and East-to-West Trend

To give you an inside peek into CSOFT’s Global Language department, we’d like to introduce you to Chiara Conte, our Assistant Site Manager and Director of Global Languages. Chiara has been working with CSOFT since 2009 and was recently transferred to our branch in Shenzhen, a city full of entrepreneurs and aspiring startups. In this […]

Common mistakes by Chinese companies

Common Mistakes by Chinese Companies Going Global

Jack Ma once likened his company Alibaba to “a crocodile in the Yangtze”:  strong in China, but once outside familiar waters, not in a position to take on the “shark in the ocean,” eBay.  China’s huge domestic market has meant that previously, enormous business successes could be found without taking the risks of venturing abroad. […]

TP Link'sSuccessWorldwide

TP-Link’s Success Worldwide

Chinese manufacturer of computer networking products TP-Link is one of the few examples of a Chinese company that has successfully gone global. The Shenzhen-based company has become one of the world’s leading providers of SOHO & SMB networking products and is still growing and striving to become one of the top 3 networking providers in the world.
But how did TP-Link manage to become this successful on a global level?

CSOFT launches SZ blog

CSOFT Launches “Globalization • Shenzhen 100”

If you’ve been following our blog recently, you know that we’ve been covering the southern Chinese city of Shenzhen. The city’s perpetual growth and entrepreneurial spirit have inspired CSOFT to embark upon a new project called the Globalization • Shenzhen 100, a unique mutual effort between the government, professional services, and private enterprises that provides […]