Taking your business into the global marketplace can be a daunting task, but its rewards outweigh the risks. Here we have put together five inspirational quotes for businesses seeking to break into foreign markets.
“There’s no shortage of remarkable ideas, what’s missing is the will to execute them.” – Seth Godin
If you think your company has what it takes to go global, then strategize and execute. Be prepared for mistakes and change, but don’t be afraid to move forward.
“It is not the strongest or the most intelligent who will survive, but those who can best manage change.” ― Leon C. Megginson
When you go global, each country you reach will come with a new set of rules. What works in your country may not work in another. This not only demands flexibility, but also an understanding of the culture you are entering. Those who are successful will embrace a new way of thinking, and adapt in order to survive.
“The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” ― Dr. Seuss, I Can Read With My Eyes Shut!
Dr. Seuss said it best. Take the time to really learn about the markets you plan to enter. Do research, get advice, and seek to understand how the culture thinks. It could save you time, money, and embarrassment down the road and even take your business to places you never thought you might go.
“All failure is failure to adapt, all success is successful adaptation.” ― Max McKeown, Adaptability: The Art of Winning in an Age of Uncertainty
Navigating the global market is tricky, and you will most likely make mistakes. When you do, press on with the knowledge that your mistakes can be used to build success in the future.
The limits of my language mean the limits of my world. — Ludwig Wittgenstein
Don’t limit yourself. Translate your content, and do it well. Invest in translators and translation technologies that are experts in both language and culture. They are key to reaching the heart and soul of a foreign market.
Written By: Bethany Peevy Marketing Associate at CSOFT International