From Launch to Landing: How localization can make or break a company in the new space race. 

When you hear localization in space, it is easy to imagine a situation like 2024’s Dune Part Two, in which culturally informed communications help connect people and societies from across the galaxy. In the reality of space travel, however, translation and localization play a major role in a mission’s success far before contacting otherworldly life. […]

AI Subtitling: Will AI replace subtitle writers?

We’ve previously written about how difficult it is to translate Japanese text using machine translation services – even Godzilla himself couldn’t overcome Google Translate – and we’ll be returning to Japan (or, at least, the collision between Japanese Media and American audiences) for our latest survey of how generative AI is impacting the world of […]

The Artistry of Post-Editing

In today’s very globalized world, and amid unprecedented technological progress, the need for seamless communication across languages has never been greater. Machine Translation technology has, therefore, become a mainstream practice, and it has undergone a remarkable transformation, fueled by advancements presenting users with important features, such as consistency, speed, cost reduction, and productivity. But the […]

How LSPs Can Keep on Truckin’ with Green Tech

As outlined in our recent white paper “Revving for Global Growth: Navigating the Road to Success in Trucking, Transport, and Logistics Localization,” there’s a growing need for Language Service Providers (LSPs) to support innovation in this space, and we’ve noticed a variety of challenges and opportunities on the highways towards an electric and green future […]

AI search translations help ensure brands can reach audiences worldwide using the newest search engines.

Mastering Global AI Search Rankings with AI Search Translations: A CSOFT Guide

In today’s interconnected world, global companies are constantly seeking innovative ways to expand their reach and connect with audiences worldwide, but many may only be starting to grasp the importance of AI search translations when it comes to localizing their web presence for the latest changes sweeping browsers and search engines. Almost overnight, the advent […]

Legal translation will enable companies leveraging AI in corporate law to scale their gains globally.

As AI Enters Corporate Law, Legal Translation and Localization Are Key to Realizing Its Promise

With the rise of artificial intelligence, corporate law may not be the first thing people think of when they imagine its possibilities, but that doesn’t change the serious attention AI is gaining as a driver of change for this burdensome, communications-intensive area of global business. If the recent Thomson Reuters report “Ready or Not: Artificial […]

Seibu Railway is bringing a new kind of translation to travelers at Shinjuku station in Tokyo.

Found in Translation: Tokyo’s Shinjuku Rail Hub Taps VoiceBiz to Help Show the Way in 11 Foreign Languages

Whether you believe translation is becoming more about people or more about technology, there’s little doubt that one of its best uses is bringing more of today’s technology to more people. From a product manual to an interactive start guide, how people understand complex systems communicated across language barriers is nothing short of make-or-break for […]