From May 15-16, CSOFT attended and spoke at tcworld China 2018, where experts and leaders from the technical communications field gathered to discuss the latest information and trends for the industry. At the 2-day event, presentations and workshops covered a broad range of topics including the developments of AI in technical writing, the benefits of chatbots, and the uses of different CMS platforms.
Multiple studies from the past decade repeatedly show the same conclusion; there is a strong demand for proper grammar and syntax. A 2013 study reveals that 59% of Britons would not use a company that had obvious grammatical or spelling mistakes on its website or marketing material, and 82% would not use a company that had not correctly translated its material into English.
Technical writers are a vital part of any tech company. They carefully craft documentation that effectively breaks down very complicated technology and explain it in a way that novices can understand. Let’s take a look at what exactly technical writers have to deal with on a daily basis.
An established company in the west, tcworld has been holding conferences in Asian countries like China and India these past few years. We sat down with Executive Director, Michael Fritz, to learn more about the brand, the events, and the future of technical communication in China.
Internet giants in both the US and China such as IBM, Airbnb, Meitu, and Thunder Network are all implementing blockchains in their various business segments. Before getting to know how the language industry could benefit from this latest technology, it is important to understand how blockchains work.
Chinese brands are more global today than they ever have been. Between 2011 and 2017, the number of Chinese companies in the Fortune Global 500 jumped from 61 to 109 and three of the top five are now Chinese. With the help of CSOFT’s expert marketing content creators and technical writers in the Global Communications team, Alibaba is becoming a trusted global brand.
China’s online education industry has grown consistently in recent years. With US$1.2 billion of global investments in edtech in 2016 and an expected 20% annual growth rate, the e-education market is expected to reach US$190 billion by 2019, according to iResearch. More than just a new trend or fashion, the digitalization of education in China is becoming a serious industry.
When it comes to written materials, perfect grammar isn’t the most important thing to prioritize. The most important aspect of any written materials is, and always will be, communication. In this series of articles, we will look at a number of examples that lay bare some of grammar’s inadequacies when it comes to communication. For this first part we will look at the problem recursive grammar poses to the art of communication.
