This year’s Summit gathered together CSOFT executives, chief linguists, industry experts, academics, government officials, and associated media from 30 countries for an insightful discourse on how innovation is shaping the global economy, with a particular focus on translation and localization. To mark the occasion, CSOFT launched the hashtag #GetSchooled.
CSOFT’s 12th Annual Summit marked the launch of the #GetSchooled initiative. #GetSchooled was inspired by CSOFT’s collaboration with the Obama Administration’s Let Girls Learn initiative which aims to benefit the 62 million girls around the world who are in need of an education. In March 2016, CSOFT agreed to partner with Let Girls Learn, providing multilingual translation support by translating Peace Corp material in order to ensure that the message of Let Girls Learn is spread to the far corners of the world.
“The nature of our business is international” shared Ms. Shunee Yee, Founder & CEO of CSOFT, “we have partners around the world, our reach and ability is broad. It is our duty to use our network and the influence we have to help others. Outstanding female leadership makes a difference in the world, and that begins with a good education.”
This initiative seeks to raise awareness and provide a platform to help provide equal education opportunities across all national and cultural boundaries. By using CSOFT‘s network, which extends to 170 different countries, CSOFT has developed a team of International Ambassadors who are committed to spreading the message, raising awareness, and organizing fundraising. The program is designed to inspire and train individuals and educate them on the problems that girls face in education. Through the Ambassador program, CSOFT hopes to mobilize its global team and worldwide partners to bring about practical change. It will challenge them to make a difference by providing opportunities for people of all ages and backgrounds to spread the message, raise awareness, and organize fundraising.
Statistics show that worldwide 780 million adults and 103 million young people (ages 15–24) are illiterate and that two-thirds of these are women. Additionally, statistics show that 12 percent of people could be lifted out of poverty if all students in poor countries had basic reading skills. CSOFT’s International Ambassador Program is made up of high school and college students around the world in addition to professional linguists, all of whom are committed to spreading awareness about the issues of educational inequality by taking part in a series of challenges. Over the next year our Ambassadors will create videos, look for fundraising opportunities, and spread the word about the problems which adolescent girls face which prevent them from having the opportunity to learn.
Education can change your life and change the world, which is why the #GetSchooled Initiative aims to provide a platform through which individuals can take action to bring about practical change.
In addition to mobilizing its network, CSOFT organized a group of Female Executives who are passionate about education. The group met on September 24th to discuss the way they can act together to impact the sphere of education.
From left to right: Linda Liang, CSOFT, Yan Wang, Shanghai Disney Resort, Jean Zou, Shanghai Disney Resort, Catty Ren, Google Adwords, Vicky Gong, Shanghai Disney Resort, Shunee Yee, CSOFT, Lara Tiam, Shanghai Disney Resort, Jane Sun, Ctrip, Marisa Drew, Credit Suisse, Junling Cui, Amcham Shanghai, Yi-Li van den Berg, Corning, Katherine Lewis, Debrett’s, Marisa Bowers, CSOFT, Jin Gao, GAP
CSOFT is experiencing great success in the localization field as an industry leader, and with great success should come great responsibility. CSOFT plans to give back to the world by promoting equality in society and, as CSOFT’s CEO Shunee Yee understands, education is the key to success.
Written by Megan Robinson, PR Manager at CSOFT.
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