CSOFT’s Shunee Yee is on the road again. This time she’s going to Dell Women’s Entrepreneur Network & Localization World in Dublin.
After attending a GALA and Translators Association of China (TAC)-sponsored event in Beijing last week, Yee is now in Austin, Texas, to join another panel; this time is at the 5th Annual Dell Women’s Entrepreneur Network (DWEN).
Yee will be speaking alongside DeAnne M. Aguirre of Strategy& (formerly Booz and Company) and Parminder Vir of PVL Media on the panel titled Global Scale: Opportunities and Barriers, at 1:45 P.M. (CDT). Their panel aims to address barriers faced when entering into foreign markets and give insight into the next billion consumers who are emerging as participants in the global marketplace.
“Considering entry to a new market can be overwhelming for any business and requires careful planning from the moment of inception to the day of the launch,” says Yee. “Having been in the global communications space for almost two decades, I know what works and what doesn’t. My hope in participating in this year’s Dell Women’s Entrepreneur Network is that audience members come away encouraged to make the leap to go global, armed with some strategies to help ensure their success.”
Dell is bringing this year’s Dell Women’s Entrepreneur Network back to Austin where it all began in a University of Texas dorm room 30 years ago. The exclusive, invitation-only conference will be centered around the impact that female-owned businesses are having on the global economy and unite around this year’s theme “Bold Beginnings, Brave Futures.”
This week, CSOFT International will also be in attendance at the Localization World 2014 Conference in Dublin, Ireland. CSOFT’s Senior Tools Strategist Uwe Muegge will share practical insights into the use of terminology management tools in translation and workflows during the TAUS TaaS track on Wednesday, June 4th.
“Effective terminology management is key to consistency and improving production turnaround times,” says Carl Yao, CSOFT’s Executive Vice President for Global Strategy who is both the lead architect and creator of IDC-award winning TermWiki Pro. “It is essential for improved product quality and reduced translation costs.”
“At CSOFT, we always strive to stay on the cutting-edge of technology,” adds Muegge. “From our session, audience members will come away with definitive strategies to increase their companies’ ROI in international markets.”
If you happen to be in Dublin, come by and share your thoughts on the importance of terminology management. And make sure to check out the full agenda to catch other insightful panels.
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