Hyperlocality in the Age of WhatsApp

As governmental bodies determine their responses to the coronavirus pandemic, technology is reaching across nations to aid these efforts. In these times, information regularly crosses linguistic boundaries with the utmost urgency, and in response people all over the world have come together to aid translators in their work. For example, WhatsApp, a social media chat […]

Entertainment Without Borders: How Streaming Services Are Driving the Global Expansion of Entertainment

If you have been even a casual consumer of online entertainment in recent weeks, it will come as no surprise that streaming is having its moment. With HBO Max as just the latest to make the jump in a long list of “channels” now available for subscription streaming, the greatest surprise is no longer that […]

A Glimpse of the Things to Come: Enterprise AI Empowers Global COVID-19 Research

For those of us following developments in the IT and technology sectors, the COVID-19 outbreak has largely been the story of an unprecedented digital transformation as organizations navigate the challenges of operating remotely. Just as interesting, though, is what the outbreak is revealing about innovative trends already underway before it started, particularly as big data […]

3 Ways Translation Memory Benefits Businesses - Simply CSOFT

3 Ways Translation Memory Benefits Businesses

What is TM and why does it always come up when talking about translation services? Known as translation memory, TM first commercially appeared in the early 1990s and has since played a crucial role in translation efficiency and helping businesses go global. Translation memory is essentially a linguistic database that stores previously translated sentences, phrases, and words into a system that allows translators to translate content more efficiently and consistently across projects.