China and business practices that can help Chinese companies succeed in global market.
There are 49 posts filed in China Goes Global (this is page 4 of 5).
For a few years now, technology and business journalists have been boasting about Shenzhen, proclaiming the erstwhile sleepy fishing village to be the Silicon Valley of the Orient. This bombastic designation, however, overlooks the nuances that define these two distinct centers of technological and commercial innovation. In order to appreciate the very individual natures of […]
This week, CSOFT’s CEO and President, Shunee Yee, had the pleasure of being interviewed by China Radio International (CRI) for “People in the Know,” a radio program presenting the latest insights into the headlines of China and worldwide events. Over the span of the 30 minute interview, Shunee was asked to offer her insights on […]
“China going global” has long been a buzzword in foreign policy and economics circles as Chinese companies, for the first time, begin to expand globally. Political scientists have maligned the phenomenon, Chinese pundits have celebrated it, and foreign consumers have mixed feelings. Given China’s rapid economic growth in the last three decades, it comes as […]
Last week here at Simply CSOFT, we profiled a company leading the charge in genetic research. This week, as part of our continued coverage of innovation being fostered in China, we’ll take a look at a business that’s changing the social networking landscape.
Some names simply don’t travel well. And if Chinese companies want to go global, they may have to give their Chinese name a complete makeover and add a little bit of magic to it. But whether you’re a Chinese company or not, this piece should provide some food for thought, especially when choosing a powerful brand name.
