Quantum Computing Without Borders: The Critical Role of Localization Services in the Quantum Revolution

Quantum computing is widely regarded as the next great paradigm shift of the 21st century, opening previously unfathomable possibilities. While still in development, experts say that the potential for quantum computing is immense, with quantum processors projected to be thousands of times more powerful than today’s most advanced supercomputers. From conducting strenuous research on gigantic […]

Working Towards Tech Regulatory Submissions Translations

Tech Regulatory Submissions Translations for Consumer Protection

This week the Harvard Business Review addressed the need for increased thought leadership in regulatory submissions for the tech world pertaining to cloud computing, artificial intelligence, blockchain, and smart robotics. As the author highlights, these technologies are so disruptive that the question is not only how they should be regulated, but if governments and regulatory bodies […]

The Growing Appeal of Single Source of Truth in Content Management

As data and information become increasingly vital resources for companies navigating the complexities of global markets, the need for innovative data and content management techniques has become a prevalent strategic concern across sectors. Already an established focus for internal management practices, this need is rapidly gaining attention in external-facing business areas including sales, marketing, and […]

Cross-border communication is one thing the sun will never set on

CSOFT Values Cross-Border Communication, Inside & Out

Regardless of who you interact with here at CSOFT (which stands for Communication Solutions Of Foreign Trade, with the word “soft” implying an intelligent harnessing of technology) you will find values both within the company, and within the people, that are universal to cross-cultural and cross-border communication. At CSOFT, we celebrate diversity and inclusivity, both […]

Fashion translations are more nuanced than they might seem.

Fashion Translations: One Shirt Done a Dozen Ways

To be global is to be local. The reverse is also true; a localized business is a global one. Our interconnected world signals a mass adoption of popular trends, and in turn, this illicit strong opposition from consumers – a growing desire to stand out as a unique individual. There are few settings this could […]

Reasons why you need Website Translations

Why Your Company Needs Website Translations

Data drives your translation needs. While your business may be doing well, how many sales have been lost due to a non-localized website?

GE: From Globalization to Localization

China is constantly evolving and bringing new opportunities and challenges for global companies. Therefore, it is essential to develop a localized business strategy to survive and proposer in the Middle Kingdom.

E-Commerce Translations: Alibaba Is Going Global

Chinese brands are more global today than they ever have been. Between 2011 and 2017, the number of Chinese companies in the Fortune Global 500 jumped from 61 to 109 and three of the top five are now Chinese. With the help of CSOFT’s expert marketing content creators and technical writers in the Global Communications team, Alibaba is becoming a trusted global brand.

CSOFT Hosts Global Leaders Kickoff at Asian Art Museum in San Francisco

CSOFT International, a global leader in cross-border communications, has announced San Francisco home to its North American Headquarters as part of their aggressive 5-year U.S. expansion plan.

How to Create Multilingual Marketing Communications Content

Here, we break down the key factors in creating customer-focused marketing communications content and give you some practical pointers.

Guiding Chinese Businesses to the West

Shunee Yee, Founder and CEO of CSOFT International, led the talks stating that, “more and more Chinese companies are trying to shift their business models to sell their products abroad. Many Shenzhen companies started as cheap manufacturers and some of them have become leading brands in global businesses.”

3 Things to Remember for a Global Social Media Campaign

With over one and a half billion Facebook users, half a billion people on Instagram, and 100 million on LinkedIn, the potential for businesses to use social media to market their services is immense.