AIDS/LifeCycle Ride 2015 with CSOFT – Part 2
AIDS/LifeCycle Ride 2015, a 7-day bike ride from San Francisco to Los Angeles, is well underway. Let’s support this year’s participants as they exert their blood, sweat and tears, all for a life-saving cause. One of this year’s cyclists is CSOFT’s Client Services Manager Nate Denny and today we will be sharing part two of […]
2015 BookExpo America: CSOFT is There
For the first time in history, China has been selected as the guest of honor at the 2015 BookExpo America in New York. We at Simply CSOFT couldn’t be more excited since we are headquartered in the country’s capital, Beijing. CSOFT is honored to have been invited to the event as the global strategic partner of China’s […]
CSOFT Supports San Francisco AIDS Foundation (SFAF) – Part 1
The San Francisco Aids Foundation (SFAF) and and the Los Angeles LGBT Center has a new fan. New San Francisco resident CSOFT International is sponsoring employee Nate Denny in the AIDS/LifeCycle Ride 2015, a 545-mile (877km) bike ride, down from San Francisco to LA from May 31st – June 6th . Of course, he has the […]
In The News: BookBub, American Eagle Outfitters, Alibaba
BookBub, American Eagle Outfitters, Alibaba. These are three companies that are showing that expansion is the only way to survive in today’s competitive business world. This week in the news, we highlight all three as they make aggressive moves to reach global markets.
Avengers: Lost in Translation
The highly anticipated Avengers: Age of Ultron has left movie-goers in China with a range of emotions, ranging from confusion to irritation, and for some even resulting in waterworks. The bafflement, however, is not regarding the movie itself, but rather in the translation of it. As some of the translations are being released online, it’s […]
What Cultural Diversity Can Teach Us
Meet Leila Saphariny, one of CSOFT’s newest staff members. Born in North Korea to a Laotian mother and a Jordanian father, Leila is the epitome of a Third Culture Kid (TCK), a term used to describe people who have spent a significant portion of developmental years in a culture different than their parents’. For Leila, […]
How to Choose The Best Translation Option for Your Business
Companies looking to expand internationally will need an determine the best translation option for their business and an overall localization strategy to help them achieve their goals. But many businesses are often paralyzed by the many translation options available to them. Depending on the company’s financial capability, number of languages to be translated, and the complexity of […]
Wacky Word Wednesday – Pregustator
Imagine living with the constant fear of death every time you eat. In today’s edition of Wacky Word Wednesday, we will explore one of the most life-threatening jobs in the world. Pregustator [pri-GUHS-tay-tuhr] -nounA forestaste; A person whose job is to taste food or drink before it’s served (Esp. in ancient Rome)
Global Brands: Go Big or Go Home
All countries have global brands; they’re famous for something. Germany is incredibly efficient, Norway has terrific social services, the United States is a hotbed of innovation. Most developed nations seem to have a lot of things to brag about, but those who are less developed usually have far fewer.
In The News: Robots Replace Workers, BMW in India, 3D Printed Space Suits
This week in the news, Guandong factories are having robots replace workers. Tens of thousands of employees are being replaced, with more plans to become entirely robot run. BMW furthers its localization efforts into India by increasing their parts production in Chennai. And finally, 3D printers become even more handy and are used to create space […]