Translation tools have played a huge role in shaping the industry and here at CSOFT, we consider ourselves experts in the field. So much so that CSOFT’s very own Michael Gray led a workshop on translation tools in the CSOFT San Francisco office recently which was attended by a number of experts in the translation industry.
One of the themes in everyone’s minds after this year’s summit included the effect of the translation industry in China, and subsequent changes to its market development and necessities for adequate and suitable translation and localization services that have developed as a result.
As one of the keynote speakers at CSOFT’s 11th annual summit, Bill Powell struck a much different tone than others. While his peers spoke of the bright future of globalization, he opened with a much darker tone. “I would like to be a bubbling cauldron of optimism about the world, about the global economy. I’d […]
Shenzhen is a city that truly symbolizes innovation. From its designation as China’s first Special Economic Zone in 1980, it has miraculously developed from being a small fishing village of 30,000 people into the technology and manufacturing hub of the world; a roaring metropolis of 14 million people, each hoping to find the Chinese dream.
E-learning is a great tool for many companies, and we have discussed its many benefits before. However sometimes when it is not carefully planned, e-learning fails to achieve its purpose, wasting precious time and resource. To ensure success, it’s important to avoid the following mistakes when preparing your curriculum: The Wrong Strategy When initially planning your e-learning […]
Business leaders, analysts, and policymakers discuss China’s entrepreneurial landscape at China Globalization Forum. The world is becoming increasingly multipolar with the locus for world-changing innovation shifting to the Chinese city of Shenzhen, concluded industry leaders in business, finance, and government at the first annual China Globalization Forum. “Anyone who stepped foot into Silicon Valley in […]
Entering a foreign market can be daunting, even for the biggest of businesses. While a company may have success back home, being prosperous in an unfamiliar landscape has entirely new challenges that need to be prepared for accordingly; because of this, we have put together a list of 5 key steps companies often overlook when going global.
Taking your company to the global market can be a very exciting time for you and your business. However, going global isn’t always as easy as it may seem. To help you navigate this path, we’ve put together a list of three key things to avoid when taking your company to the next level.
To many consumers, “Made in China” has often signified cheap, low quality, or fake. However, now that Chinese-made and Chinese-designed products are hitting the international market, Chinese companies have an opportunity to redefine their international brand by uniquely providing Chinese products that meet international tastes and standards.
When looking to invest in companies that are about to go global there are many important factors to take into account. These factors can determine whether a company will thrive abroad, or sink under the pressures of a foreign market. Before investing, it is imperative to fully evaluate the plethora of influences that can indicate […]