Using E Learning to Maintain Brand Values While Going Global

Using E-Learning to Maintain Brand Values While Going Global

As a company that is in the wondrous, but often pitfall-laden transition of going global, you may wonder, “How can we, as a company, retain the personal-touch and uniqueness of our brand without the hands-on benefit of actually being onsite?” While there are many strategies that can maintain your brand values abroad, enlisting E-learning as […]

eLearning

5 Tips for Localizing Your eLearning

In today’s dynamic workplace, what may sound like simple tasks often require certain skills and industry knowledge. This means that offering your team high-quality and effective training is crucial to their success, and that of your company. However, providing this training can be costly and time consuming. It’s also difficult to guarantee that the same […]

Five Times Machines Were Hired to Do a Human’s Job

Five Times Machines Were Hired to Do a Human’s Job

For millennials, it’s hard to remember a time when machines weren’t already doing the jobs of humans. After all, almost every daily activity is automated these days; we use machines to withdraw money, buy train tickets, and scan groceries. Machines even answer our queries on the phone, as well as assemble our cars. As a result, […]

Machine Translation e

How to Leverage Machine Translation

CSOFT has always been excited to debate the topic of man vs. machine translation, and to discuss its implications for businesses and translators alike. In today’s global world, machine translation has become a common aspect in both businesses and daily life. For people travelingMachine Translation abroad, for example, translation apps — which are based on machine translation — are the fastest and most cost effective solution for traversing foreign lands.

Common Problems with Machine Translation

3 Common Problems Of Machine Translation

On January 7th, 1954, a massive IBM computer, dubbed the “polyglot brainchild”, translated over sixty sentences from Russian to English. This computer, the IBM 701, marked the first publicly announced instance of machine translation. Lauded as a miracle and a massive advancement in the fields of both computer science and linguistics, this achievement sparked researchers […]

Chinese Tech Giants Who Globalized Successfully

3 Chinese Tech Giants Who Globalized Successfully

The People’s Republic has seen a lot of foreign companies find success in recent years, but a shift is happening in the market. It involves less foreign expansion into China and more innovation coming out of the country. Technology is at the forefront of the shift, with Chinese tech companies beginning to outperform their foreign counterparts. […]