Marketing translations is a vital step across all industries. Due to the cultural differences that affect global markets, you need to take special care when presenting your branding messages. Unlike technical documents, marketing communications material is highly visible and often written in highly expressive language. If you want to reach a global audience, it is essential to make sure your marketing messages resonate cross-culturally. Transcreation makes this possible.
An in-country review (ICR), also referred to as an in-house review, is an essential step in life science translations. With translations for industries such as medical, pharmaceuticals, and biotechnologies, accuracy is of the utmost importance. Generally, in-country reviews will be undertaken by someone on the client’s side.
Several years ago, clinical trials in India were a booming business. After becoming fully compliant withTRIPS in 2005, India was seen as a favorable place to conduct clinical trials as they boast a huge genetically diverse population, as well as a multitude of skilled health professionals. Additionally, it is estimated that India based clinical trials offered a 35-60% cost reduction compared to western based trials.
Hailed as the Uber of translation services (for reasons that will become obvious shortly), Stepes is a new and revolutionary translation platform that any company or individual can use to immediately connect with 50,000+ translators based in 6 different continents.
A lot of companies have employees who can speak foreign languages to help review content after it’s been translated by the company’s translation provider, or LSP (Language Service Provider). If this is the case for your company, here are 4 tips to keep in mind.
What do Wordpress, Linux, and Firefox all have in common? All of these successful projects are the result of crowdsourced contributions. As the Internet continues to connect us, collaborating on projects has become easier than ever. Even in the localization industry, crowdsourced translation solutions are helping to make translation services available to everyone and the advent of new technologies has brought about a few different methods of collaborative translation projects. Let’s take a look at three of the most popular models of crowdsourced translations.
If you’re not confident in your English but still want to read the New York Times or the Economist and catch up on your sports updates, one of the best ways to stay on top of the news is to visit community-based media sites. Sites such as Facebook, Yeeyan, Hupu, Guokr, and so on, are translated into other languages by everyday Internet users just like you and me.